Sorry Microsoft, I'm a Mac

I don't intend for this post to be one of those cliche arguments over which operating system is better, but to enlighten you on how Microsoft is simply becoming desperate. Sure, Microsoft rules the business world and pretty much completely ruled the home computing world in the late 90's and early 00's, but it seems more and more computer users are choosing Macs when their Windows machine finally gives up. It seems Apple has continually boomed since the release of the ipod in 2001.

Apple Inc. started the "Get a Mac" advertising campaign in 2006 with simple commercials featuring Justin Long and John Hodgman, each acting as a different operating system. Each time Justin Long would explain why a mac would be the better choice. The minimalist nature of the commercial was charming, and Long's casual dress during the commercial definitely helped gain the appeal of younger computer users.

It took Microsoft a couple of years to catch on but in 2008 the "I'm a PC" advertising campaign was launched. The campaign featured commercials involving regular people explaining why Windows based computers work better for them at work and home. Often time the commercials make comments regarding the price of Apple computers, as well as the lack of "computing power" Macs offer. The statements about Macs were not an issue, seeing Apple had done something similar in their "Get a Mac" campaign. However, criticism of the Microsoft campaign began when tech savvy internet users discovered that Apple computers had been used in the creation of the commercials. Of course, Microsoft responded by saying that a wide variety of software and hardware was used in the making of the commercials. Things heated up even more when it was reveled that many of the celebrities featured on the Microsoft commercials were actually Mac users who owned iphones, ipods and macbooks. Of course, they are celebrities with plenty of cash, so you can't blame them for wanting the best of both worlds.

I can't say that macs are completely better than windows based computers, but I can say that Microsoft needs to work on their advertising. Openly criticizing Apple products for their "lack of computing power", then using Apple products to create advertisements is pathetic in my opinion.

Watch the Apple and Microsoft advertisements here: